Published Book or Work by:
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Consumer Profiles: Who Buys?
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| Published by MUSEUM STORE MAGAZINE |
| Fall, 1989 |
| Examination of constructed customer/visitor profiles developed over four years from over two million customer contacts. Focused on the museum community, with analysis and strategic commentary. |
| Business
, Community/Public Affairs
, Consumer Affairs
, Economics
, Educational
, Humanities
, Multicultural
, Psychology
, Reference
, Scholarly
, Social Sciences
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