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The Savvy Wordsmith

San Diego, California, United States

Email: padma.nagappan@gmail.com

Home page: http://www.ifreelance.com/pro/31377

Work with The Savvy Wordsmith, business communications specialist - I am passionate about communicating, be it writing, editing or proofreading. I believe presentation can make or break any business communication. You will get superb quality work from someone who has a business background - an M.B.A in Marketing, industry experience, a bachelor's in English; over 5 years experience as a freelancer, and more than 10 years experience as a marketing professional.

This background gives me an edge over the average writer, because I can grasp a wide variety of issues and am very quick on the uptake - which means no elaborate explanations or frustrations for you! So choose an experienced business writer who will exceed your expectations, one who stands apart from rookies with marginal skill sets.

I have been published in The Apparel Magazine, The East County Californian and Just-Style to name a few. I have also worked with many entrepreneurs and executives on crafting profiles, creating persuasive marketing material and reworking tired resumes.

The following is a summary of the range of services I bring to you:

Business Communications that will help you stand apart from the crowd:
1. Sales and Marketing literature - Persuasive copy for your brochures, product descriptions, and sales letters;
2. Web content - Search engine optimized content to help people find you and understand what you do;
3. Newsletters - An important tool to keep in touch with customers and update them;
4. Company profiles - Do you know many firms find it hard to define what exactly they do?
5. Small business marketing strategy - Find your niche, over take your competition;
6. Editing & Proofreading - All business communication literature.

Business Journalism - Newspapers, magazines, new media.
1. Research and Analysis of key management issues and trends;
2. Profiling of companies and executives;
3. In-depth articles on a variety of topics - with interviews from a cross-section of the industry.

Areas of expertise/familiarity include:

1. Apparel, Textile and Retail industry;
2. Logistics and Supply chain management;
3. Manufacturing and Wholesale;
4. Real Estate and Mortgage services;

Interests: Business communications; Business journalism; Articles, copy, editing, web copy, newsletters, marketing brochures; small business marketing;company profiling; interviews; issue research and analysis.

Published writer: Yes

Freelance: Yes

 

Published works:

Nonfiction

  • Cotton wrinkle-free shirts from JC Penney
  • Just the ticket - trends in labels 'n tags
  • Sourcing in Vietnam - Treasuretrove or minefield?
  • Product sales brochure - "Lil' girl purses"